Strategic Plan Strategic Development LLC "Ar

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Uploaded: 29.06.2010
Content: 00629115211920.doc (623,5 kB)

Description

Introduction 6
1 Theoretical basis of strategic planning of development in a volatile external environment 10
1.1 The concept of strategic planning 10
1.2 Strategic analysis of competition in the industry 15
1.3 Formation of product strategy of trade enterprise 19
2 Analysis of LLC "Argo" 28
2.1 Characteristics of the organization 28
2.2 Analysis of the competitive environment in the industry 31
2.3 Analysis of the internal potential of the enterprise 38
3 development strategy of "Argo" 42
3.1 Formation of strategy of development of the organization 42
3.2 Development of the business plan of opening a new store 47
3.3 Legal provision of the project 56
3.4 Economic evaluation of project activities 59
Conclusion 65
List of sources used 69
Applications 73

Additional information

Academy of Labour and Social Affairs, 2009.

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