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MEI pricing TEST №2 (35 questions)
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Uploaded: 08.11.2010
Content: 01108201253300.docx 20,18 kB
Product description
Question 1: What are some methods of pricing-based competition?
1. Focus on the price of the industry;
2. focus on the price leader;
3. The price cartel;
4. Tender pricing;
5. focus on the price of the industry; focus on the price leader; price cartel; tender pricing.
Question 2. What steps include determining prices on the basis of finding a balance between the cost of production, demand, competition?
1. 2;
2. 3;
3. 4;
4. 6;
5 7.
Question 3. As referred reception pricing when set different prices absolutely the same product, provided that the difference in prices is not related to the cost?
1. focus on the competition;
2. Orientation on demand;
3. The balance between cost, demand and competition;
4. price discrimination;
5. focus on competition; demand orientation; the balance between cost, demand and competition; price discrimination.
Question 4. How do you know the degree of price competition?
1. 2;
2. 3;
3. 4;
4. 5;
5. 6.
Question 5. What is the establishment of different prices for the same goods in different regions?
1. The horizontal differentiation;
2. The vertical differentiation;
3. regional differentiation;
4. The vertical differentiation; regional differentiation;
5. The horizontal differentiation; vertical differentiation; regional differentiation.
Question 6: What factors can be attributed to harmonizing the international arena?
1. The globalization of the market, "parallel imports", the regional price differentiation;
2. The reduction of trade barriers, lower transportation costs, trading activity, improved communications / information;
3. The globalization of the market, "parallel imports", the regional price differentiation; reduction of trade barriers, lower transportation costs;
4. Regional price differentiation; reduction of trade barriers, lower transportation costs, trading activity, improved communications / information;
5. The globalization of the market, "parallel imports", the regional price differentiation; reduction of trade barriers, lower transportation costs, trading activity, improving communication / information.
Question 7: What is the art of pricing in international markets?
1. isolated in establishing prices;
2. to find a compromise between the possibilities of price differentiation and alignment of prices;
3. in alignment of prices;
4. reasonable price differentiation;
5. in the development strategy of "parallel imports".
Question 8: What should be taken into account international price band?
1. The value of the market, the price elasticity of individual countries;
2. "shadow imports", which is a result of price differences, exchange rate;
3. The cost structure;
4. The price elasticity of individual countries, "shadow imports", which is a result of price differences, exchange rate;
5. The value of the market, the price elasticity of individual countries, "shadow imports", which is a result of price differences, exchange rate, cost structure.
Question 9: How many there are currently the main methods for coordinating the international coordination?
1. 2;
2. 3;
3. 4;
4. 5;
5. 6.
Question 10. How many there are bases for short-term price action?
1. 2;
2. 4;
3. 5;
4. 7;
5. 9.
Question 11. What price the shares are held in case consumer behavior does not depend on time?
1. attempt or trial; revenue management, profits;
2. Acceleration of purchase or purchase in store; testing (analysis) demand;
3. attempt or trial; revenue management, profits; acceleration of the purchase or purchase in store;
4. attempt or trial; revenue management, profits; acceleration of the purchase or purchase in store; testing (analysis) demand;
5. attempt or trial; acceleration of the purchase or purchase in store.
Question 12. What is the scope of the state-
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